Yesterday, I was contacted by the Toni Payne Element5 Mineral Makeup . She asked me to let you know about her company: that it exists, that it specializes in mineral makeup for women of color. Also, that she has an online shop called Tonipayneonline.com . I am dutifully reporting said facts. I can't comment on Toni's products as I've never seen them (although I imagine they are wonderful, since she is clearly a creative and energetic business woman). Instead I'd like to comment on what strikes me about Toni's "body of work" as a businesswoman. First, I applaud Toni for branding her own name. A little 'who is' searching shows Toni has several websites. A fashion site called hotntrendy.com was created in 2003 (reseller of a variety of fashion products), Element5 was created in 2005 (focus on makeup) and tonipayneonline was created in 2006 (kind of a blend of the two). Not only did Toni establish her brand with tonipayneonline, she also uses her name