NY Times Article on Mineral Makeup

Read an article this weekend by Christina Valhouli of The New York Times. Here are the hilights that grabbed me:
  • Urban Decay now has a line (called Surreal Skin Mineral Makeup)
  • Neutrogena and Physician's Formula also now have mineral makeup lines
  • MAC is reissuing its Mineralize line
  • Prestige mineral makeup brands now account for 4% of the cosmetics market in the US, which is double from when it first came out
  • QVC (cable shopping network) more than 12.5 million units of Bare Escentuals have been ordered since 1998. Since late 2002, QVC sales have increased 217%
  • Price Points: Urban Decay and ColoreScience from $28 - $55 for foundation. Jane Iredale is $48. i.d. bareMinerals is $25. Neutrogena and Physicans Formula are around $12.
  • The term Mineral Makeup was coined in 1977 by Diane Ranger, the founder of Bare Escentuals who is now the founder and president of ColoreScience.
  • Jane Iredale claims the following as her customers: Madonna, Condoleezza Rice and the cast of "The View".

For many of your raw ingredient needs to craft your own mineral makeup, be sure to visit our site, www.tkbtrading.com (www.wholesalecolors.com).

Kaila Westerman

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